Master in True Hospitality in 7 Steps
Masterclass
The Masterclass in True Hospitality (75′) is an interactive and extensive keynote on the 7 steps to True Hospitality. The Masterclass demonstrates the power and the need for True Hospitality in this digitale age. Making people feel like home is the central theme of the Masterclass. What is Hospitality? Why will it make a difference in today’s organizations? What are the 7 universal steps in becoming the perfect host for a new guest, client of colleague?
Very Inspirational
Highly Practical
For Everyone
Keynote program | Masterclass
During the Hospitality keynotes, Luc van Bussel takes the participants into his world of Hospitality. The program is a revealing inspiration about the essence of Hospitality in society, in business and in everyone’s private life. The aim of the keynotes is to bring people back to the power and essence of warm human connections. Those connections suffer from the digitization of contacts and transient connections. Only real encounters will make real connections. The question is: How do you ‘connect’? According to Luc van Bussel, Hospitality is the art of connecting with each other, both privately and professionally. “People cannot live without each other. They continue to visit and meet each other. In this digital society, human encounters and connections make the difference. When everything becomes digital, human language makes the difference again!” (quote Luc van Bussel)
What to expect
In a Masterclass of 75 minutes, the keynote gets even more experience and interaction with the audience
- An inspiring opening about indifference versus attentiveness
Hotel Germaine, the five-star hotel where Luc was born and his Hospitality bug started
- The home feeling. How do you make that? How do you make people feel at home elsewhere?
- The cooling of society. What is connection for Generation Z: The Wizzkids?
- What is Hospitality? What do we not learn at school, training or university?
- Three human barriers to overcome
- The action-reaction principle of compounds: who takes the first step?
The Hospitality test with the public
The digital revolution requires a human response
Presentation of the Hospitality Certificate for all participants of the Masterclass
What not to miss?
- Unique inspiring videos
- Humor from start to finish
- Personal stories and anecdotes
- Many practical tips to start tomorrow
- Challenging statements, revealing information
- Feeling at home in a presentation about feeling at home
Meet our True Hospitality Speakers
Luc van Bussel
Hilversum | The Netherlands
Luc is the Founder of Chief Hospitality: an international platform of keynote speakers on True Hospitality in a Digital Society. Luc is a visionary leader who understands the importance of Hospitality in the digital age. As the Founder of Chief Hospitality, he is a leading voice on how Hospitality can provide a warm and nurturing foundation for building genuine connections person-to-person. ...
Colin Burns
New York | USA
As one of the preeminent private club managers in the US, Colin helped set new standards at a one of the world’s most renowned private clubs, Winged Foot Golf Club. The name is synonymous with championship golf, elegance and a warm and embracing environment. When Colin arrived in 1991 his mission was simple, make the club as great as its reputation; this was no simple task. A very traditional club set in its ways. ...
Paul Geraeds
Rotterdam | The Netherlands
Imbued with an unwavering passion for marketing and tourism, Paul has been a pillar in the hospitality industry for over three decades. His roles in varied management capacities, as a distinguished supervisor, and as an independent consultant, have allowed him to cultivate a wealth of knowledge and experience. His fascination with human behavior was forged through the fires of managing diverse international teams across various markets. ...
Madiha Mouchtak
Amsterdam | The Netherlands
Madiha is a sought-after Business Mentor and Accelerator, renowned for her practical and no-nonsense approach to driving sustainable transformation across diverse industries. She is the Netherlands Country Chair for Sustainable Businesses with the G100 and a respected Advisory Board Member at the Global Artificial Intelligence Forum. Her extensive background as a Clinical Rapid Transformational Coach/Therapist adds a unique perspective to her work. ...
This is why we do what we do.
“Luc was a guest at a strategy off-site of our organization HeadFirst Group. We asked him about his growth mindset, how he allowed his organization to grow exponentially and what inspired him to create a contemporary corporate culture. Thinking big in actions and gestures in the broadest sense was his motto. This also includes the grand reception of new employees with a brass band at the station. Bottom line it’s about attention and professional friendliness: In his words, company warmth. We decided on a Chief Happiness and to embrace this cultural vision of good employership.”
Marion van Happen,
CEO | HeadFirst Group
“I was able to experience 2 training courses on hospitality in healthcare, provided by Luc, Saviëlle Roemeling and Ingrid van der Wal, in the Berghotel and in the Eenhoorn Meeting Center. Very nice to learn how knowledge from the hotel industry about hospitality can be shaped in the healthcare world according to a proven method. Luc knows how to touch and inspire his guests with beautiful, self-created words, but above all by exuding hospitality in how he treats people. Nice to see that by being yourself, you can make a difference for someone else. Hospitality is a choice. Hospitality means I’m here for you!”
Imre Bunnik,
Psychosocial Therapist | Transpersonal Counselor Vitae Counseling | Team leader Beweging 3.0
”A critical audience, the very last session of three course days and that too on Saturday afternoon; these were the challenges Luc faced. And yet, in those last few hours of our KPN NBA Mastercourse, an unprecedented energy and a lot of endorphins were released. Luc is a speaker like no other. Because of his appearance and soft accent, but especially because of the way he knows how to touch his audience. You can’t conclude a training course or community meeting better than with connector Luc, especially if your core business is connecting.”
Graziella Wijenbergh,
Director Network Intelligence & Communications | KPN
Samen Gastvrij
5th Book (2024)
In an era where technology is increasingly digitalizing our lives, Luc van Bussel urges us to rediscover the power of human connection. His new book, Samen Gastvrij (Together Hospitable), is more than a collection of inspiring stories about hospitality; it is a plea for preserving humanity in a world that is increasingly governed by AI and algorithms.
“People cannot live without each other”
In his book, Luc unveils a unique seven-step approach to heartwarming hospitality, highlighting the indispensable value of human language. While digital communication is merely the exchange of information, human language offers the ability to form real, profound connections.
In a complex world, we continuously seek each other, searching for connection and a sense of home. Now more than ever, it is essential to cherish and strengthen that feeling of being at home. The human need for contact, understanding, and togetherness is stronger than ever.
